Venues for wedding receptions are always in high demand, and if you make your space attractive and available, you could generate some excellent revenue for your community group. Whether you host wedding parties now, or you are thinking of doing so, here is our guide to getting more bookings and more money for each one.

Marketing your hall as a wedding venue

Obvious as it sounds, promotion of the venue is something that groups easily forget to do, or don’t dedicate enough time and effort towards.

Effective ways to market the hall include:

• Adding a section to your website, detailing the facilities and showing pictures of the venue with its supporting kitchen. This will help people find you when searching online for venues near them, and it will turn interest into enquiries when people see what is on offer.
• Sharing the venue on social media is also important, since people will be researching venues there as well.
• Hosting open days will also help interested parties get a proper feel for what the venue is like, and convert more interest into bookings.

Build relationships with event professionals

There will likely be caterers, wedding planners, and other related professionals who operate in your area. Establishing relationships with them can make patrons’ experience better, which helps your word-of-mouth marketing and secures more bookings.

Working closely with caterers means you can make the kitchen as usable and effective as possible for catering at scale. Wedding planners likewise can help you make the venue as desirable as possible if you are collaborative and offer them as much assistance as possible in bringing wedding reception dreams to life. That may also incline them to recommend you to couples who are planning their big days.

Equip and renovate your kitchen

The wedding breakfast is of course central to the reception, and you will not receive any bookings if your kitchen is not capable of catering for guests.

Aside from equipment, the most important elements of a usable kitchen are hygiene and durability. The best way to ensure that you maintain both while the kitchen sees heavy use is to opt for a mild steel semi-commercial design.

Zintec polyester powder-coated mild steel is durable and hygienic by design. Mild steel withstands heavy use, and a stainless-steel work surface can eliminate hotpots for germs. Sealant is especially vulnerable to wear and harbouring bacteria, but a Steelplan kitchen eliminates the need for sealant with a stainless-steel worktop with a recessed and seamless-welded sink, and a folded rear upstand at all wall abutments.

If you want to explore the potential of your kitchen for weddings and other large scale catering events, please get in touch on 020 8254 0900, or email [email protected], and one of our friendly team can offer some no obligation advice.